Imagine you’re working two jobs. In the morning, you’re landscaping and in the evenings, you serve the public at a fast food restaurant. You make $12 an hour. You keep ahead of your bills, but just barely. Health care? Maybe one of your employers offers it and maybe they don’t. It really doesn’t matter, because it’s a struggle just to keep a roof over your head and food on the table. If you have kids or a spouse who can’t work, things quickly get even more dire. And then you get sick. In these cases, illnesses that would be relatively easy to treat can often spiral into a trip to the emergency room.
For many people in the Roanoke region, Bradley Free Clinic is the answer.
Founded in 1974, Bradley Free Clinic provides free medical, dental and pharmaceutical care to the Roanoke Valley’s working uninsured, temporarily unemployed and their families through volunteer health care professionals, many of whom are among the most respected in their field.
The clinic believes everyone deserves quality health care and understands the dynamics of a strong free clinic being an indispensable part of a healthy community. In 2018, a team of 275 volunteer physician, nurse practitioners, physician assistants, nurses, ophthalmologists, dentists and pharmacists provided 16,640 services to patients. Completely free to the recipient.
While Bradley Free Clinic has been a constant in our community for nearly 50 years, many people who require its services are unaware of the program. Access recently helped spread the word through a media campaign.
The video, produced by Dave Perry Cinematographer, will appear on television, YouTube and other channels online. The campaign also includes bus cards, outdoor and posters. Further enhancing the reach, a Spanish version was produced and will be delivered to target audiences via online resources. The campaign was paid for by a grant from the Virginia Association of Free and Charitable Clinics.
If you know someone who might be able to benefit from free health care, direct them to BradleyFreeClinic.com.