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Taking a College Website to a Higher Degree

Wytheville Community College

Wytheville Community College is a two-year public institution of higher education operating in southwest Virginia with three locations. The College was established in 1967 and has grown from an initial enrollment of 837 to its current enrollment of more than 4,900.

Challenge

Wytheville Community College chose Access to rebuild a website that was more than six years old. The new website needed to be the single resource for area students, donors, faculty, staff, and administration.

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Results

Access started with an intense, two-month discovery phase talking to all user groups to find out how the website should function for them. This included on-campus surveys with students, online surveys to key stakeholders, and three focus group sessions with faculty and staff. This information guided discussions and working sessions with the website committee to develop site architecture, design, and usability. Access created a site with more than 300 pages of content, multiple administrators, and a strict content approval process. The website is responsive with all content being displayed on desktop browsers, tablets, and mobile devices, resulting in 70 percent more users and a 31 percent increase in mobile use.

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