Getting the Most Out of Your Agency Internship

Meet Devin Arrington, a junior at James Madison University, where he’s studying Media Arts and Design and — more importantly — is a bass player in the university symphony and jazz band. When I learned that Devin plays bass, I leapt at the opportunity to sing one of my dad’s absolute favorite songs: Johnny Mercer’s Read More.

4 Favorite Quotes to Inspire Your Marketing Research

As Access’ resident researcher, I can always find an issue that would benefit from further exploration. While many enthusiastically agree that research is a vital component to the project at hand, there are occasional situations (usually timeline or budget driven) where I find myself shouting excitedly about a particularly awesome fact-finding mission to a room Read More.

Topics: Blog, Business Intelligence, Research and Insights

Sometimes babies spit up; And other maternity leave marketing lessons

By: Rachel Spencer, Director of Business Intelligence  Throughout my recent maternity leave, I spent my days re-acclimating myself to the demands and idiosyncrasies of a newborn. As this wasn’t my first rodeo, I even managed to stay in touch with my Access family and managed a few projects here and there in between infant giggles, Read More.

Topics: Blog, Agency Life, Business Intelligence, Public Relations, Research and Insights, Advertising, Brand Management

What do you even do here? An Account Manager’s Chronicle

Before starting my job at Access on September 5th, I had no idea what an “AE” (Account Executive) was. My supervisor, Misty Smith-Klein, was the first AE I ever had the pleasure of meeting and based on that meeting alone, I decided I love AEs. Misty is the industry ideal of a perfect manager: she Read More.

Topics: Blog, Agency Life, Advertising, Brand Management

Proofreading. If you can’t spell, pay someone who can!

Bad grammar isn’t just annoying to badge-carrying members of the grammar police like me. It affects a company’s trustworthiness, credibility, and even sales. While I’d like to drone on about all the funny memes I can’t share because of mistakes or hidden rocks painted with misspelled words like I usually do, today’s blog is only Read More.

Topics: Blog, Agency Life