What Can Advertisers Learn From New Global Trends: Part 2

This is the second part of a blog  based on Mary Meeker’s 2015 Internet Trends report  which I learned about from a very good Business Wire blog, Tempo.  If you missed part 1, you can click here to get caught up.   As previously discussed, imagery is a critical part of communicating with buyers. Image based peer-to-peer Read More.

When Initialisms Go Awry

The online world we live in is becoming increasingly small, forcing groups who wouldn’t normally interact to come face-to-clown face. Type any three letters into a search engine and you’re bound to get some interesting results. “HRW” gets Human Rights Watch and Hydro Review Worldwide. “VUA” finds a sandwich shop and the Visegrad University Association. Recently a promoted tweet Read More.