A Life Lesson from George Clooney

By Kelsey Blevins, PR Account Coordinator This year’s Golden Globes were seemingly all about George Clooney. We all waited with anticipation for George and Amal, the new Mrs. Clooney, to hit the red carpet, their first event as a married couple. By the time we got over seeing Amal’s elbow length white gloves she painstakingly sewed Read More.

Misty Smith-Klein Promoted to Senior Account Manager

Access Advertising & Public Relations announced the promotion of Misty Smith-Klein to Senior Account Manager today, further strengthening the leadership of Access’ Account Executive team. “Misty’s exceptional work and enthusiasm have made Access a better place to work as well as a better agency for our clients to work with,” Todd Marcum, Access President, said. “Misty Read More.

Focus Groups: The Moderator

This blog post was written by Frank Martin and originally appeared on his website. Frank works in advisory capacity with Access’ Research & Results division as Senior Research Consultant.  Who should actually lead the discussion? Nothing you do will have a bigger impact upon the success or failure of your focus groups than the decision you make here. Make Read More.

A Simple Customer Satisfaction Survey

This blog post was written by Frank Martin and originally appeared on his website. Frank works in advisory capacity with Access’ Research & Results division as Senior Research Consultant.  Two questions guaranteed to help your bottom line I LOVE questions. As a marketing researcher, a value-add I bring frequently to clients is to help them figure out what makes Read More.

Access Strengthens Research & Results Division

Access Advertising & Public Relations announced the addition of Frank Martin as Senior Research Consultant today in an intentional effort to strengthen its robust team of research experts. Martin joins Rachel Spencer, Director of Research, in fulfilling Access’ ongoing goal to deliver proven 360-degree marketing, public relations and research services to its clients. “With Frank’s experience Read More.